When an offer is too good not to share, advertising on billboards is the solution!
Tiles DIY know that in this period of uncertainty, every little help makes a big difference. The construction industry is going through tough times like many others and Tile DIY have launched a new campaign to help them ride the storm. While they can remain open during lockdown 3.0, they decided to offer generous discounts on tiles and bathroom accessories and chose to inform their customers by advertising the news on a billboard in Croydon.
About Tiles DIY
Tiles DIY is a UK-based company that provides a wide range of high-quality tiles for the most competitive prices. Made of porcelain, natural stones or with a wood effect, they offer tiles for every house, taste and budget. They are renowned for the excellent customer service they offer and for their team of expert always available to provide knowledgeable advice.
What makes their campaign successful:
- Placing ‘MEGA SALE’ in a strategic position to catch the driver’s attention and encourage them to read more
- Quick and easy to read, legible by both pedestrians and car drivers
- Bright and contrasting colours that help highlight the most important information
- Clear directional message, with the distance until the next store
- Promoting the other points of sale for people living in other areas and the website for those who prefer to shop online