Why Warmer Weather Is Boosting Homeowner Spending
Last weekend got us thinking (if you were enjoying the 2 days of decent weather we’ve had in a while that is), there’s a noticeable uptick in activity around home improvement projects. Homeowners are not only more inclined to spruce up their homes during these warmer months, but businesses also see a significant rise in spending. Here’s a look at why summer is prime time for home improvements and how businesses in the industry can make the most of this season.
Increased Daylight and Better Weather Conditions
One of the most straightforward reasons for the surge in home improvement during the summer is the extended daylight hours and generally (emphasis on “generally”) better weather conditions. Longer days mean more time can be spent on both planning and executing projects, from simple DIY efforts to major renovations. Good weather also means fewer delays caused by rain or other adverse conditions, allowing projects to be completed faster and more efficiently.
So, What Now?
For home improvement companies — whether you specialise in windows and doors, kitchens and bathrooms, landscaping, or garden centres — what sets your business apart from the rest? One suggestion: billboard advertising. It doesn’t just scream “pick me” with a massive picture of your business; it also adds a layer of trust with consumers because of the investment needed from you, the business.
Another key reason why billboards are highly effective is their capability to target large residential areas, and this is where our services excel. With our extensive inventory of billboards, we offer numerous options specifically designed to reach these densely populated areas. This makes our billboards ideal for broad awareness campaigns. Additionally, if your needs are more focused, such as a directional campaign to guide potential customers to your location, we have solutions tailored for that as well.
Feeling inspired?
Don’t hesitate to schedule a call with us or email sales@billboardmedia.co.uk to enquire about what billboard advertising could do for your business.
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