Billboard Advertising vs Social Media

Local and independent businesses and companies rely on various forms of advertising to continue to maintain and grow their business. Although the benefits are clear, social media can be tricky to master and, if your intended audience is beyond the scope of Twitter or Facebook, your posts and adverts may not be creating the desired…

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Interesting Facts About Billboards

A billboard is a large panel for displaying advertisements in public places. They are often seen in busy town centres, motorways and train stations. They range in size with some being very large (96 sheets) to other smaller ones (16 sheets). Here are some facts and statistics about billboards you may not know: Arguably, the…

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Tips on reaching more customers with outdoor advertising

Outdoor advertising can be a brilliant way to promote your business and services, but to do this, your campaign must have the ability to engage and reach your potential customers. Here are some tips for reaching more customers with outdoor advertising: Make your billboard exciting and engaging, but not distracting. This can be dangerous, especially…

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