Campaign of the Month, May 2022: Lamb & Co

After launching a fun and somewhat controversial January 2022 campaign,  Lamb & Co Estate Agents have returned with a new clever campaign, which undoubtedly became one of our favourites this month! Their recent billboard campaign was designed to demand attention, shock its viewers and make them laugh. This was a huge success but Lamb &…

Read more

Why start-ups should embrace outdoor advertising?

When it comes to standing out and attracting attention, start-ups and small business owners in the early stages of their businesses are typically looking to spend heavily on marketing to raise brand awareness, stand out from established brands, build trust, and be chosen. However, with the constrained budgets that many expanding businesses have, building brand awareness…

Read more

Make A Successful Brand With Billboard Advertising

Household UK brands such as Sports Direct, Purple Bricks, Virgin, Carphone Warehouse, CV Library and Nandos are prime examples of businesses that started as small companies that built their name with persistent marketing strategies, one of which was billboard advertising campaigns. This is testament to the powerful impact billboard advertisements can have on once-small businesses.…

Read more

Tips for a successful campaign!

We know that billboards are a great way to promote your business to a mass market, but your advertisement needs to look right visually for it to be effective. Here are some tips on how to make your billboard campaign more successful: Be brief: A billboard is only likely to be in the viewer’s eye…

Read more

The Growth of Billboards

An earlier form of outdoor advertising was a sandwich board outside a café, restaurant or business. The aim of these being to draw customers in with special offers, promotions, or just to advertise services. Today, that aim is still the same but the way we do it has increased on a much larger scale. Why…

Read more