The Growth of Billboards

An earlier form of outdoor advertising was a sandwich board outside a café, restaurant or business. The aim of these being to draw customers in with special offers, promotions, or just to advertise services. Today, that aim is still the same but the way we do it has increased on a much larger scale. Why…

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Tips on reaching more customers with outdoor advertising

Outdoor advertising can be a brilliant way to promote your business and services, but to do this, your campaign must have the ability to engage and reach your potential customers. Here are some tips for reaching more customers with outdoor advertising: Make your billboard exciting and engaging, but not distracting. This can be dangerous, especially…

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