This billboard advertisement designed by September’s Campaign of the Month winner was the bees’ knees… well done FH Brundle! This beautiful, blue billboard campaign caught the eye of all pedestrians and drivers along the A13 in Barking due to its great design. So, what makes this billboard stand out from other campaigns this month?
Picture Perfect
The striking design depicts honeycomb-style wire fencing to showcase the various products and services FH Brundle offers. It represents traditional wire mesh used for fencing, which is one of their specialities. Their design also incorporates straightforward and clear images within the fencing to advertise other products they sell. Furthermore, additional text is included under each image to provide a short description for each item.
Straight to the Point
This billboard advertisement includes all the necessary information to make it easy for drivers and pedestrians to read and analyse it quickly. This allows commuters and passers-by to retain vital information about the business.
Big and Bold
The advertisement has been placed on a 96-sheet billboard (40ft by 10ft), which is the largest billboard size we offer. We recommend businesses to advertise on this type of board to make a grand statement with their campaign. Also, due to the size of the billboard, marketing designers have more space to include additional text or graphics. Overall, the grand scale of this campaign makes it extra prominent for road users.
Colour Contrast
The main colour scheme for this billboard is consistent with the company’s branding, which is always important in marketing. The contrast of the white text on a dark blue background makes it easy for viewers to read the text and gather necessary information, such as the company’s name and contact details.
Book Your Billboard
Incorporate similar strategies into your advertising efforts and your business could be named the next Campaign of the Month winner! Let us help you get started on your marketing campaign today by calling us at 020 7112 8624 or emailing sales@billboardmedia.co.uk.
